Store Locator Plus or My Store Locator?
Store Locator Plus comes as a hosted service (MySLP) and as WordPress add-ons you buy. Both rely on Google Maps. My Store Locator uses OpenStreetMap through a server in Germany. A factual comparison.
Note: Checked on 25 Oct 2026. Details about Store Locator Plus are taken from storelocatorplus.com (external link) and wordpress.org/plugins/store-locator-le (external link); prices in USD, no guarantee - please check them yourself before you decide.
What Store Locator Plus does well
Store Locator Plus has been around for many years; according to wordpress.org the plugin was first published in 2011. Its strengths according to the vendor:
- Low entry price: plans of the hosted MySLP service start at $5 per month according to its website.
- Large networks: plans range from 125 to 15,000 locations, with custom pricing above that.
- Google Maps without your own key: with the hosted service the vendor handles the Google licence, so you need no API key of your own.
- Many platforms: according to the vendor the service works with WordPress, Squarespace, Weebly, Wix and other systems.
- Buy instead of rent: for WordPress there are add-ons you buy once and run yourself.
Side by side
| Criterion | Store Locator Plus (MySLP) | My Store Locator |
|---|---|---|
| Type | Hosted service; also WordPress add-ons to run yourself | Hosted service, embedded with a code snippet on any website |
| Entry price | From $5/month according to its website | Free plan at no cost; Starter $20/month excl. VAT (see Pricing) |
| Locations | 125 to 15,000 depending on plan, more on request | Free 25, Starter 100, Pro 1,000, Business as agreed |
| Map provider | Google Maps | Map tiles and address search through our server in Germany (map data: OpenStreetMap) |
| Map views | Included in the plan; beyond that $1 per 200 views according to its website | Included in the plan: Free 1,000, Starter 10,000, Pro 100,000 per month |
| WordPress plugin | Add-ons from its own shop; your own Google key is needed. The WordPress directory listing has been closed since 10 Jul 2024 | Own plugin in preparation; today via embed code |
| Hosting / GDPR statement | None found | Hosted in Germany, DPA (Art. 28 GDPR) in the app |
| Consent mode | None found | Built-in two-click mode |
| Interface language | English | German and English |
Where the differences are
Google Maps or OpenStreetMap. Store Locator Plus uses Google Maps. Many visitors know it, and the map data is very rich. Loading a Google map does, however, send the visitor's IP address to Google, which in Germany and the EU usually requires consent. With us, tiles and address search run through our server in Germany, and a two-click mode is built in. Background in the guide Store locator and GDPR.
Map views. Both include map views in the plan. With MySLP, views above the allowance cost extra per 200 views according to its website. Do the maths for your own traffic with both models.
WordPress. If you are looking for the former free plugin from the WordPress directory: according to wordpress.org the listing "store-locator-le" has been closed since 10 Jul 2024 and is not available for download there. The vendor sells its WordPress add-ons through its own website. Our WordPress plugin is in preparation; today you embed the map with the "Custom HTML" block - see the WordPress guide.
Which one should you choose?
Store Locator Plus is likely the better fit if
- you specifically want Google Maps on your map,
- you want to show a very large number of locations at a low entry price,
- you want a WordPress solution you buy once and you manage the Google key yourself.
My Store Locator is likely the better fit if
- hosting in Germany, a DPA and two-click consent matter to you,
- you prefer fixed allowances to charges per extra map view,
- you want an interface and help in German and English,
- you want to start small and free.
FAQ
Can I move my locations?
Yes, as long as you can export your locations as a spreadsheet. Save it as CSV and import it (from Starter). Our free switching service can do it for you.
Does My Store Locator offer Google Maps?
Not today. The map is based on OpenStreetMap. Google Maps as an option is planned. The "get directions" link to Google Maps is already there.
What happens if my map gets more views than the plan includes?
You can see your usage in the app at any time. If your map regularly gets more views, switch to the next plan. We do not charge extra per view.
Try it with your own locations.
Create an account, import your locations, embed the map. The Free plan stays free - and you can test Pro for 14 days.