Agile Store Locator or My Store Locator?
Agile Store Locator is a WordPress plugin with a free core version and a yearly Pro licence. My Store Locator is a hosted service you embed in any website. An honest comparison.
Note: Checked on 25 Oct 2026. Details about Agile Store Locator are taken from wordpress.org/plugins/agile-store-locator (external link) and agilestorelocator.com/pricing (external link); prices in USD, no guarantee - please check them yourself before you decide.
What Agile Store Locator does well
According to wordpress.org, Agile Store Locator has more than 10,000 active installations and a rating of 4.9 out of 5 stars. Its strengths:
- Free core version in the WordPress directory with unlimited locations, nearest-store search and geolocation.
- Many map providers: MapLibre with OpenStreetMap without an API key, plus Google Maps, Mapbox, Geoapify and MapTiler.
- Extensive Pro version: CSV import and export, bulk editing, 8 templates, analytics, radius search, advanced filters, a search widget and a form where dealers can register themselves for approval.
- WooCommerce multi-store integration (Pro).
- 30-day money-back guarantee on the Pro licence.
If you run a WordPress site and want a solution that lives entirely inside WordPress, Agile Store Locator is a good choice.
Side by side
| Criterion | Agile Store Locator | My Store Locator |
|---|---|---|
| Type | WordPress plugin, runs in your installation | Hosted service, embedded with a code snippet on any website |
| Websites | WordPress only | Any website, see Integrations |
| Cost | Core version free; Pro per year: $49 (1 site), $89 (3), $129 (5); a lifetime licence is offered | Free plan at no cost; Starter $20, Pro $50 per month excl. VAT; Business on request |
| Locations | Unlimited | Free 25, Starter 100, Pro 1,000, Business as agreed |
| Map | MapLibre/OpenStreetMap without a key; Google Maps, Mapbox, Geoapify, MapTiler with a key | Map tiles and address search through our server in Germany (map data: OpenStreetMap), no key needed |
| Address suggestions while typing | According to wordpress.org, Nominatim without autocomplete; available with Google, Geoapify or Mapbox | Included in every plan |
| Templates | Core: one template; Pro: 8 templates | 10 templates (Free: 3, Starter: 6, Pro and above: all) |
| CSV import | In Pro | From Starter, up to 5,000 rows per run |
| Statistics | In Pro | Views, searches, clicks; top search terms from Pro; no cookies |
| Team and roles | Via WordPress user roles | 5 own roles; store manager for own locations on the Business plan |
| Upkeep | Updates and compatibility with theme and plugins are up to you | We handle updates and operations |
Where the differences are
Plugin or service. Agile Store Locator becomes part of your WordPress installation and the data sits in your database. In return you install updates and keep an eye on compatibility with your theme and other plugins. My Store Locator runs outside WordPress. You paste a code snippet, we take care of updates and operations.
Cost. The Pro licence is billed yearly and covers a set number of websites. Our price depends on locations, maps, users and map views, not on the number of websites. For small networks of up to 25 locations our Free plan costs nothing.
Privacy. Both can work without Google Maps. With Agile Store Locator, where visitor requests go depends on the map provider you choose. With us, map tiles and address search run through our server in Germany, and we do not pass visitors' IP addresses on to map services. A data processing agreement (GDPR Art. 28) is available in the app. More under GDPR & security.
Which one should you choose?
Agile Store Locator is likely the better fit if
- you only use WordPress and want to manage everything there,
- you have a very large number of locations and prefer a fixed yearly price,
- dealers should register themselves through a form.
My Store Locator is likely the better fit if
- you don't want to maintain another plugin, or you use other systems besides WordPress,
- the same locations should appear on several websites,
- hosting in Germany, a DPA and two-click consent matter to you,
- you prefer an interface and support in German or English from the same team.
FAQ
Can I move my locations from Agile Store Locator?
Yes. Export your locations as CSV and import the file (from Starter); you map the columns during import. Our free switching service can do it for you.
Is there a WordPress plugin from My Store Locator?
Our own plugin is in preparation and not yet in the plugin directory. Today you embed the map with the "Custom HTML" block, see the WordPress guide.
Do I need an API key?
No. Map and address search are included in the plan, without a key of your own.
Try it with your own locations.
Create an account, import your locations, embed the map. The Free plan stays free - and you can test Pro for 14 days.